Figure 2: Unaided recall of EC advertising

This vertical bar chart shows respondents' unaided recall of Elections Canada advertisements and communications about the ways in which to vote in the federal election. Results are displayed across the various phases of the election period as follows:

• Total
  • Early election phase: 24 percent
  • Registration phase: 31 percent
  • VIC phase: 54 percent
  • Early voting phase: 75 percent
  • Election day phase: 82 percent
  • Post-election: 85 percent