Does anyone in your household work for any of the following organizations?
What is your gender?
In what year were you born?
In which of the following age categories do you belong?
Computed age
In which province or territory do you live?
Are you a Canadian Veteran, or do you personally know a Canadian Veteran? If so ... what is your relation to the Canadian Veteran?
Are you or a member of your household currently serving in the Canadian Armed Forces (CAF) or the RCMP?
Are/were you or a member of your household a member of a Veterans' organization?
Over the past three weeks, have you seen, read or heard any advertising from the Government of Canada?
Think about the most recent Government of Canada ad that comes to mind. What do you remember about this ad?
Over the past three weeks, have you seen, read or heard any Government of Canada advertising about services and supports for Canadian Veterans?
Where have you seen, read or heard this ad about services for Veterans?
What do you remember about this ad?
Over the past three weeks, have you seen or read information related to services and supports for Canadian Veterans on the VAC website (veterans.gc.ca) or on VAC social media sites such as YouTube, TikTok or LinkedIn?
What do you think is the biggest issue or problem facing Canadian Veterans these days?
How common do you think it is for Veterans to experience challenges finding services and supports?
How confident are you that Canada's Veterans have access to various services and supports?
As far as you know, which organizations can Veterans and their families go to for help accessing services and supports?
As you may know, Veterans Affairs Canada offers services and supports for Veterans and their families. How satisfied are you with how Veterans Affairs Canada communicates about services and supports available to Veterans and their families?
Are you aware of Government of Canada programs and services for Veterans, CAF members, and their families?
Would you know where to obtain Government of Canada information on programs and services for Veterans?
Ad seen in survey
Over the past three weeks, have you seen, read or heard these ads?
Where have you seen, read or heard these ads?
What do you think is the main point these ads are trying to get across?
These ads catch my attention
These ads are relevant to me
These ads are difficult to follow
These ads do not favour one political party over another
These ads talk about an important topic
These ads provide new information
These ads clearly convey that the Government of Canada provides supports and services for members of the Armed Forces
Which of the following actions did you take as a result of seeing/hearing this advertising?
Which of the following categories best describes your current employment status? Are you...
What is the highest level of formal education that you have completed?
Are there any children under the age of 18 currently living in your household?
Which of the following categories best describes your total annual household income, including income from all household members, before taxes are deducted?
Where were you born?
In what year did you first move to Canada?
What is the language you first learned at home as a child and still understand?
Do you consider yourself to be any of the following?
Completion marker
Canada wide weight
Language of interview