Who is reading Art Business Magazine?
Every other month ABM reports on its readership.
May-June, 1996 Report
According to the CultureNet server log, over a two month period (May 1 -
June 30/96) ABM was downloaded to 954 unique hosts. Because of browser
and proxy server caching, these figures can be considered conservative.
ABM received a total of 9492 accesses.
Detailed information on readers is obtained from three forms in the magazine:
E-mail to the Editor; Art Biz Bits; and Art on the Internet Survey. At these
three locations, the reader completes a brief form. 74 forms were completed
in May and June:
visual artists 56% (42)
art businesspeople 18% (13)
cultural workers 14% (10)
other (engineer, publisher, ad exec) 11% (8)
unknown 1% (1)
Canadians 35% (26)
Americans 46% (34)
Outside Canada and U.S. 12% (9)
Unknown 7% (5)
A notable number of forms were completed by visitors from California, Arizona,
British Columbia -- generally random access from all parts of North America
without any pattern.
