 |
Profile of Canadian periodicals by language
| |
1996-1997 |
| |
All languages |
English |
French |
English and French (bilingual) |
Other languages |
| |
number |
| Number of periodicals1 |
1,552 |
964 |
309 |
254 |
25 |
| Average circulation per issue |
31,282 |
35,865 |
24,218 |
24,403 |
11,762 |
| Total pages |
102,567 |
53,454 |
21,715 |
26,422 |
976 |
| Total advertising pages |
24,123 |
17,117 |
4,120 |
2,696 |
190 |
| |
millions |
| Total annual circulation |
538.6 |
377.6 |
117.3 |
41.1 |
2.6 |
| |
$ |
| Average single-copy price |
5.72 |
4.06 |
5.01 |
13.06 |
2.48 |
| Average subscription price |
30.08 |
26.22 |
23.45 |
52.92 |
24.55 |
| Cost per copy |
1.80 |
1.82 |
1.70 |
1.94 |
1.35 |
| |
$ thousands |
| Revenues |
1,042,812 |
735,784 |
221,320 |
81,851 |
3,857 |
| Advertising |
647,029 |
492,146 |
103,984 |
48,639 |
2,260 |
| Single-copy sales |
83,562 |
26,608 |
55,999 |
880 |
75 |
| Subscriptions |
247,126 |
176,776 |
50,056 |
19,518 |
775 |
| Back issue sales |
2,579 |
843 |
801 |
930 |
5 |
| Other revenues2 |
62,517 |
39,412 |
10,480 |
11,884 |
741 |
| Expenses |
969,410 |
686,797 |
199,215 |
79,928 |
3,470 |
| Salaries, wages, fees |
240,729 |
174,282 |
43,140 |
22,057 |
1,250 |
| Non-salary costs |
728,680 |
512,515 |
156,075 |
57,871 |
2,220 |
| Profit before taxes |
73,403 |
48,988 |
22,105 |
1,923 |
387 |
| |
% |
| Profit before taxes (percentage of total
revenue) |
7.0 |
6.7 |
10.0 |
2.3 |
10.0 |
| |
| 1. For reasons of confidentiality,
the data do not include information on periodicals published in the Northwest
Territories and the Yukon. |
| 2. Other revenues include list sales, grants,
transfers, donations, membership fees, etc. |
| Sources: Statistics
Canada, Culture, Tourism and the Centre for Education Statistics. |
| Last modified: 2005-01-05. |
To find more information related to this table, consult Definitions, data sources, and methods
|
