ARCHIVED Public Opinion Research in the Government of Canada 2008-2009 Annual Report
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Prepared by Public Works and Government Services Canada
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Published by Public Works and Government Services Canada
March 2010
For more information, please contact the
Public Opinion Research Directorate at 613-995-9837
Catalogue Number: P100-1/2009E-PDF
ISBN: 978-1-100-13546-5
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Table of Contents
- Minister's Message
- Introduction
- Definition of Public Opinion Research
- Role of Public Opinion Research
- Strengthening Public Opinion Research Management in the Government of Canada
- Business Volume in Public Opinion Research in the Government of Canada
- Custom and Syndicated Research
- Approaches to Custom Research
- Procurement Methods in Public Opinion Research
- Target Groups Reached
- Most Active Departments and Agencies
- Geographic Reach of Surveys and Locations of Focus Group Studies Conducted for the Government of Canada in 2008–2009
- Highlights of Public Opinion Research Projects
- How Public Opinion Research is Managed in the Government of Canada
- Conclusion
- For More Information
Appendices
- Appendix I: Listing of Departments and Agencies Engaged in Public Opinion Research, 2008–2009
- Appendix II: Listing of Contractors Engaged in Public Opinion Research, 2008–2009
- Appendix III: Standing Offers for Public Opinion Research
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