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Fur Trade

Northwest Rebellion

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Lesson #4                Fur Trade Advertising

SUBJECT:  Language Arts/Social Studies

TOPIC: Writers Workshop

TIME FRAME:  1-2 classes

COMMON ESSENTIAL LEARNINGS:  Communication, Independent Learning, Personal and Social Values, Critical and Creative Thinking.

MATERIALS:   Examples of advertisements that persuade people to buy products.
                    Use examples from magazines, newspapers, television commercials etc.

1. OBJECTIVES:                  Saskatchewan Language Arts Objectives
                                               Saskatchewan Health Objectives

Cognitive: Students will...
- access, organize and present information on the fur trade.
- participate in brainstorming and classification activities about the fur trade.
- demonstrate increasing interest and ability to convey meaning and intent through oral and written language.

Physical: Students will...
- participate in class and small group discussions and collaborative tasks.
- participate in decisions around classroom management and appropriate behavior.

Affective/Spiritual:  Students will...
- demonstrate an awareness of themselves as speakers, listeners, writers and readers.
- develop their abilities to recognize and accept well-supported differences of opinions and ideas of one another.

2. RESOURCES:

http://www.xmission.com/~drudy/mtman/html/ads.html
-This website for an example of a persuasive advertisement for the fur trade.

3.  PURPOSE/TEACHER BACKGROUND INFORMATION:

    The purpose of this lesson is to have students produce an advertisement using the persuasive writing format for coming to Saskatchewan.

4. ACTIVITIES/IDEAS:

Use a number of advertisements for different products.  Teacher will explain advertising by using examples.

Engage in the Writing Process:
a) Pre-writing - Brainstorm with students the positive reasons why people should choose to come live in Saskatchewan.
b) First Draft - Students will seek responses and reactions from others to their own writing attempts.  After the students have finished their rough drafts they are to conference with another students who is finished and offer suggestions to improve their partners advertisement.
c) Peer conference - Students will proofread for appropriate punctuation and capitalization.  A second draft will be checked by student and teacher.
d) Published copy - Students will share or display published work in various ways. Students write published copy on index cards and are to draw a picture to go with their advertisement.

After the writing process is finished then students can present their advertisements to the whole class.

5. EVALUATION:

An example of a persuasive advertisement.