Government of Canada Advertising

Highlights of the 2013-2014 Annual Report:

Tax Savings

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Tax Savings

Highlights of the 2013-2014 Annual Report:

Protecting Health and Safety of Canadians

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Protecting Health and Safety of Canadians

Highlights of the 2013-2014 Annual Report:

Anti-Cyberbullying

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Anti-Cyberbullying

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Remembrance Vignette

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Remembrance Vignette

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Communicating with Canadians

Notice on advertising during the 2015 Federal Election Campaign

The Government of Canada purchased advertising for various campaigns prior to the 2015 Election Campaign for a specific time period.

As soon as the election was called, the Government of Canada contacted its media-buying agency and instructed them to contact all media outlets to cancel all Government of Canada advertising.

To note, depending on the media type, it can take up to 5 days to cancel advertisements.

The media buying agency is providing progress reports and to date, many Internet and social media advertisements have been pulled. TV advertisements should all be pulled within the next 48 hours.

Certain exemptions may be granted for public notices for legal purposes, or for reasons of public health and safety. More details on advertising and the caretaker convention can be found here.

We will continue to monitor the situation closely to ensure that Government of Canada advertisements that should be stopped are cancelled as quickly as possible.

Advertising is an important way for the Government of Canada (GC) to communicate with Canadians about policies, programs, services and initiatives, public rights and responsibilities, and risks to public health, safety and the environment.

Check out some recent GC campaigns