This is the “Action Grid”, which maps Canadians’ priorities against their assessment of the government’s performance on them.
The changing priorities of Canadians, the government’s decisions, its service delivery and its earned media activities are all important factors, which along with its marketing efforts have an impact on how items move about on the grid.
Moving from top to bottom the grid shows where items rank in terms of Canadians’ priorities and moving from left to right, it shows how Canadians assess the government’s performance in selected areas. This grid can assist departments in monitoring how Canadians view their issues and files.